- Formal
- Clean layout
- Small, lots of font
- Minimal Pictures
- Contents above the master head
- Serious Press/Headlines
- Aimed at A, B ,C1 demographics
- Little colour on front
Conventions of tabloid newspapers:- Flashy, colourful
- Aimed at C2, D ,E demographics
- Big pictures, dramatic
- Quotes from the article
- Lots of different title
- Colloquial Language
- Popular press
- Celeb gossip
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