Monday 6 November 2017

Galtung and Ruge: Theorists

Gatlung and Ruge came up with the theory of News Values , a point scoring system for a news story, with a high scoring story being at the front of the paper and a low scoring story being at the back of the paper. There are 8 different criteria that the News value theory,

Threshold - The bigger the impacts and the reach of the story
Unexpectedness - Off the wall and unexpected news
Negativity - 'If it bleeds , it leads' , bad news sells quick
Elite person/places - Important people/powerful nations
Unambiguous - Story about something where no one will be confused about it
Personalisation - Attached people / names to victims
Proximity - You care about the people in England/local. Less about people in boring / in less known countries.
Continuity / currency - Stories that are already in the news continue to run and are updated.

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